Published Paper Details:

THE PAPER HIGHLIGHT SOME GUIDELINES TO CREATE AN E-COMMERCE STRATEGY OR TO REVISE THEM. AS WE ALL KNOW CONSTANT INNOVATION IS KEY CHALLENGE FOR E-COMMERCE. SO, IT BECOMES VERY IMPORTANT TO DEVISE SOME OF THE STRATEGIES FOR SUCCESSFUL AND STABLE BUSINESS. AND IF THESE STRATEGIES ARE BEING APPLIED IN WELL EFFECTIVE MANNER THEN IMMEDIATE BENEFITS CAN BE DERIVED IN EVERY STAGE OF THE SUPPLY CHAIN WERE IN TERMS OF COST SAVINGS, EFFICIENCY, AND ENHANCED PROFITABILITY. SO IT IS THE NEED OF THE HOUR AND CONSIDERED TO BE A NORMAL BUSINESS PROCESS. AND IN E-COMMERCE IT IS VERY IMPORTANT TO UNDERSTAND DATA WITH RESPECT TO FUNCTIONALITIES OF E-COMMERCE, RIGHT INVESTMENT AND CUSTOMERS. CUSTOMERS WELL TODAY THE WORLD IS SEEING A CONSTANT SHIFT IN THE BUYING BEHAVIORS OF THE CUSTOMERS AS WELL. AND THIS MADE THE INVESTORS ARE BECOMING CAUTIOUS TO INVEST MONEY INTO INTERNET VENTURES. BUT THAT DOESN'T MEAN INVESTOR ARE HELPLESS, WE UNDERSTAND THAT THE INFLOW OF MONEY IS RESTRICTED AND THERE IS A NEED TO INJECT MONEY IN ABUNDANCE. SO THIS PAPER AIMS TO HELP THE COMPANIES REALIZE THEIR FULL POTENTIAL AND TO MAKE THEM UNDERSTAND THAT THEY NEED TO CONSTANTLY DEVISE A STRATEGY AND PLAN TO HAVE A SUCCESSFUL BUSINESS.