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  Published Paper Details:

  Paper Title

AN EMPIRICAL STUDY ON PASSENGERS RETENTION WITH RESPECT TO INDIGO AIRLINES

  Authors

  N.V.Suresh,  V.Roshni

  Keywords

Passenger, Passenger retention, Satisfaction, Business performance, Indigo airlines, frequent flyers.

  Abstract


Several studies have been conducted to identify the relationship between customers, customer satisfaction and business performance in the airline industry. Whereas there has been less focus on the Passenger retention perspective. Snowball sampling method was used to determine how the airline can deliver quality service to the passengers as this field requires passenger satisfaction for the airlines to survive and strengthen their competitiveness with the other airlines. The sample was collected from frequent Indigo airline commuting customers. The sample size is 100. Statistical Analysis was done using SPSS Software. The Research design used here is Descriptive research. The major objective of this study is to determine the best possible customer satisfaction methodologies for better and longer passenger retention in the Indigo airlines.

  IJCRT's Publication Details

  Unique Identification Number - IJCRT2006087

  Paper ID - 195405

  Page Number(s) - 608-615

  Pubished in - Volume 8 | Issue 6 | June 2020

  DOI (Digital Object Identifier) -   

  Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882

  E-ISSN Number - 2320-2882

  Cite this article

  N.V.Suresh,  V.Roshni,   "AN EMPIRICAL STUDY ON PASSENGERS RETENTION WITH RESPECT TO INDIGO AIRLINES", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.8, Issue 6, pp.608-615, June 2020, Available at :http://www.ijcrt.org/papers/IJCRT2006087.pdf

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ISSN: 2320-2882
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Journal Starting Year (ESTD) : 2013
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ISSN and 7.97 Impact Factor Details


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ISSN
ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
Journal Starting Year (ESTD) : 2013
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