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INTERNATIONAL JOURNAL OF CREATIVE RESEARCH THOUGHTS - IJCRT (IJCRT.ORG)
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ISSN Approved Journal No: 2320-2882 | Impact factor: 7.97 | ESTD Year: 2013
Call For Paper - Volume 12 | Issue 7 | Month- July 2024
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Published Paper Details:
Paper Title
EFFECT OF ONLINE FOOD BUYING BEHAVIOUR BY MILLENNIALS
Authors
Ranu Khajure, Bhavini Hingu
Keywords
Millennials, online food, consumers
Abstract
In this paper we present an integrative view of Millennials consumer behaviour towards online food. The main objective of this research is to study the purchasing behaviour of online food by millennials consumer. The findings contribute to the literature by providing a description of millennial consumers; showing in detailed the importance of this market segment and their buying behaviors.
IJCRT's Publication Details
Unique Identification Number - IJCRT2004042
Paper ID - 193124
Page Number(s) - 324-332
Pubished in - Volume 8 | Issue 4 | April 2020
DOI (Digital Object Identifier) -
Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882
E-ISSN Number - 2320-2882
Cite this article
Ranu Khajure, Bhavini Hingu, "EFFECT OF ONLINE FOOD BUYING BEHAVIOUR BY MILLENNIALS", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.8, Issue 4, pp.324-332, April 2020, Available at :http://www.ijcrt.org/papers/IJCRT2004042.pdf
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Volume 12 | Issue 7
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Volume 12 | Issue 7
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ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
ISSN and 7.97 Impact Factor Details
ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
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