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  Published Paper Details:

  Paper Title

IMPACT OF INTERNET BANKING SERVICE QUALITY ON CUSTOMER SATISFACTION: A STUDY OF CHANDIGARH

  Authors

  Himani

  Keywords

Customer Satisfaction, Internet Banking, Service Quality

  Abstract


In addition to the present understanding in the E-banking study area. To assist the decision maker & banks have a better knowledge of the internet banking aspects and their benefits in context of customer satisfaction. Likert scale questionnaire was adopted to explore the impact of e-Banking service quality on customer satisfaction in Chandigarh. In order to collect the data convenience and Judgmental sampling was adopted whereas information obtained from a sample of 84 internet banking customers. �The outcome suggested that the internet banking service quality dimensions have a significant impact on the customer satisfaction of internet banking customers. The various dimensions are efficiency, system availability, fulfillment, privacy, contact, responsiveness and contact individually contribute 70 percent to the all over customer satisfaction in the internet banking This study facilitates banking manager, customers and also policy maker to understand these dimensions�. It will lead to better and quality service in banking that will support to retain the existing customers and attracting new customers.

  IJCRT's Publication Details

  Unique Identification Number - IJCRT2004018

  Paper ID - 193145

  Page Number(s) - 122-127

  Pubished in - Volume 8 | Issue 4 | April 2020

  DOI (Digital Object Identifier) -   

  Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882

  E-ISSN Number - 2320-2882

  Cite this article

  Himani,   "IMPACT OF INTERNET BANKING SERVICE QUALITY ON CUSTOMER SATISFACTION: A STUDY OF CHANDIGARH", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.8, Issue 4, pp.122-127, April 2020, Available at :http://www.ijcrt.org/papers/IJCRT2004018.pdf

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ISSN: 2320-2882
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Journal Starting Year (ESTD) : 2013
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ISSN and 7.97 Impact Factor Details


ISSN
ISSN
ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
Journal Starting Year (ESTD) : 2013
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