Published Paper Details:

Abstract: The Kerala model development or Kerala phenomenon has gained wider acceptability and much acclaim across the country. One of the deciding factors that contributed substantially to the socio-economic progress of Kerala is the remittance of NRIs. A substantial financial investment in infrastructural sector in Kerala is the contribution of NRIs. The present study aims at investigating the investment behaviour and decision factors of NRIs in Kerala with special reference to Malabar region. Adhering to the technique of multi-stage stratified random sampling 150 respondents each were selected from South Malabar and North Malabar regions. As per data has been collected, it is seen that most of the NRI investors are using conventional or traditional investment alternatives like residential property, real estate, bank deposits, insurance policy, bullions etc. There are five hypotheses emanate under this study. The statements are tested with the help of one way ANOVAs and Chi-Square test to study the influences of religion, age, educational statuses, employment statuses etc. on the investment decision and portfolio of NRIs of Malabar region in Kerala. Important suggestions are made to attract the attention of Government and related agencies to recognize NRIs remittances with due consideration, channelize it towards productive investment sectors and to take efforts to attract NRIs investment to modern investment sectors also which are scanty now.