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  Published Paper Details:

  Paper Title

RETAIL INDUSTRY IN INDIA: OVERVIEW OF RETAIL SECTOR

  Authors

  Gurjit Singh

  Keywords

Apparel, Marketing, consumerism, retail & consumer preferences

  Abstract


The retail stores are not a new entity, they have been in this world from the early 50's and in India they have been showing their presence in various forms like departmental stores, super markets, Discount Stores, Hyper- mart, Shopping Malls etc.India has become the sought after destination for global brands and retailers owing to escalating consumerism, unprecedented awareness and youth centric customer base. The apparel retail sector in India has really emerged as a successful venture owing to its more than 35% share in the overall retail sector in India. The study Recent Trends and Developments in Apparel Retailing in India is mainly dealing with apparel retailing covering some of the popular malls in India.

  IJCRT's Publication Details

  Unique Identification Number - IJCRT1704375

  Paper ID - 171054

  Page Number(s) - 2832-2837

  Pubished in - Volume 5 | Issue 4 | December 2017

  DOI (Digital Object Identifier) -   

  Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882

  E-ISSN Number - 2320-2882

  Cite this article

  Gurjit Singh,   "RETAIL INDUSTRY IN INDIA: OVERVIEW OF RETAIL SECTOR", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.5, Issue 4, pp.2832-2837, December 2017, Available at :http://www.ijcrt.org/papers/IJCRT1704375.pdf

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