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INTERNATIONAL JOURNAL OF CREATIVE RESEARCH THOUGHTS - IJCRT (IJCRT.ORG)
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ISSN Approved Journal No: 2320-2882 | Impact factor: 7.97 | ESTD Year: 2013
Call For Paper - Volume 12 | Issue 5 | Month- May 2024
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Paper Title
A STUDY ON ANALYSING THE CONSUMER PSYCHOLOGY TOWORDS CONSUMPTION OF COSMATIC PRODUCT AFTER COVID -19 – A CONCEPTUAL STUDY.
Authors
MS.R.LAKSHMI, MS. SUGERTHANA HELENA SELES.D
Keywords
consumer psychology, covid-19, consumption, cosmetic products, brand, organic products.
Abstract
The research has been conducted to identify the psychological changes in consumer towards the consumption of cosmetic products. After the covid19 pandemic situation. The consumption of cosmetic products has been reduced after covid- 19. There are two main reasons behind the redaction on consumption of cosmetic products. They are income level of the people has been reduced and the consumer attitude have been changed. It reflects in the redaction of sale volume of cosmetic products as well as the economy of the country. The costumers stared consuming the organic branded products and Home Made local branded products.
IJCRT's Publication Details
Unique Identification Number - IJCRTG020010
Paper ID - 212090
Page Number(s) - 52-56
Pubished in - Volume 9 | Issue 9 | September 2021
DOI (Digital Object Identifier) - http://doi.one/10.1729/Journal.28269
Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882
E-ISSN Number - 2320-2882
Cite this article
MS.R.LAKSHMI, MS. SUGERTHANA HELENA SELES.D, "A STUDY ON ANALYSING THE CONSUMER PSYCHOLOGY TOWORDS CONSUMPTION OF COSMATIC PRODUCT AFTER COVID -19 – A CONCEPTUAL STUDY.", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.9, Issue 9, pp.52-56, September 2021, Available at :http://www.ijcrt.org/papers/IJCRTG020010.pdf
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Volume 12 | Issue 5
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Submit Manuscript Online Impact Factor: 7.97 Review Results : Within 02-03 Days Paper Publication : Within 02-03 Days
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ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
ISSN and 7.97 Impact Factor Details
ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
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