Published Paper Details:

Employee Retention is a process in which the employees are encouraged to remain with the organization for the maximum period of time. Employee retention is valuable for the organization as well as the employee. Retaining employees is one of the biggest issues for any organization. The purpose of this research study is to identity some of the factors which lead to turnover intention among employees in Parameshwari Exports Pvt Ltd. Employees are one of the greatest assets of an organization and retaining them is one of toughest task for the managers. The objective of this study is to understand the concept of employee retention, to analyse the employee retention strategy in the Parameshwari Exports Pvt Ltd and to analyse the supportive relationship between employees and management. A structured questionnaire had been used for primary data collection. This study was conducted on employees who are working in Parameshwari Exports Pvt Ltd. The sample size of this study is 107. The research design of this study is Descriptive in nature. The tool used for this study is Chi Square. The result identifies that work environment, reward and recognition, work performance, supervisory support, and income have high impact on employee retention. The study finds that the employee retention can be improved by increasing the level of employee engagement.