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Advertising can be a highly effective tool for marketing new products in Meesho, an e-commerce platform that specializes in connecting sellers with buyers on social media. By using advertising, Meesho can reach a wider audience and create awareness about new products, ultimately driving sales and revenue growthOne key advantage of advertising is that it allows Meesho to target specific demographics and interests, ensuring that its message reaches those who are most likely to be interested in the new product. Meesho can use data from its platform to identify target audiences and create ads that are tailored to their interests and behaviors.In addition, advertising can be used to generate buzz and excitement around the launch of a new product. Meesho can create teaser ads that give a sneak peek of the new product, or use influencers to promote it to their followers on social media. By generating interest and anticipation, Meesho can create a sense of urgency among consumers, encouraging them to make a purchase