Published Paper Details:

This paper illustrates A Study on Customer Satisfaction towards Nandini Milk Product, Tumul. aim of the study is to knowing whether a company has met the needs of its customers and whether those customers are happy with the service they received and To improve product delivery and customer service, it is useful to ascertain post-purchase feedback from the consumer. Assist a business in establishing enduring relationships with its customers. The analysis carried out based on set objectives of the company, which are resulted in customer satisfaction , customer preference and customer awareness towards Nandini milk product. The study has conducted among the people of different culture, profession and age groups. The study also covers consumers of various brands of milk, which reveals their preference of NANDINI milk, comparing and cons of trading NANDINI milk with its competitors helps to bring out suggestions and what people expect more from NANDINI milk.