Published Paper Details:

Consumer protection is an integral part of each and every market. The Consumer Protection Act 2019 (New act) spells out the beginning of a new era of consumer rights in India, that are in synchronize with new age consumer expectations. It carries forward the rich legacy of the consumer protection act 1986 (Act) that was considered pioneer at the time of its enactment but which was unable to meet the challenges of a rapidly increasing civilized and interdependent market for goods and services. Consumers are demanding value for money in order to get a quality products & effective services. Advanced technologies have created a great impact on the quality and availability of products, still consumers face exploitations regarding misleading advertisement, high prices of products and inferior goods, hazardous commodities, black marketing, poor services & adulteration etc. Consumers are still become victims of unscrupulous and exploitative practices. Therefore, the present paper throws light on how the new act will be proven as a milestone in empowering consumers in India. It also highlights the challenges which consumers are facing regarding new consumer protection act 2019 and give suggestions how act can be further strengthened.