Published Paper Details:

A malicious program with a motive of attacking the computer operations and data is called a malware. Viruses Trojans, spywares, backdoors, adware, worms, rootkits, bots etc are examples for the malware. Malvertising is a type of attack where you insert a piece of malicious code into the online advertisement which redirects to some other websites to do some harmful actions. In this digital era the online advertisement has a greater impact in the revenue of business. So, it is essential to find way to identify and remove or reduce the malware through the advertisements. Hence in this paper the authors discuss about various attacks and damages that happens through Malvertising and the possible solutions to stop these attacks. In the first section of the paper, we discuss the cyber security in the context of Malvertising. Next , we present the current situation in digital marketing in terms of the malicious advertisement. Finally, the paper discusses some methods that helps to stop this attack