Published Paper Details:

Internal marketing is new concept or even if its old concept as a marketing tool, but most of companies are not practicing it in their organizations. Internal marketing is growing rapidly in the most successful companies around the world, especially for companies in the developed countries. This study aims to identify the impact of staff strength, innovation, and employees training on corporate social responsibility in Iran Telecom Company. The cross-sectional method is used to analyze the data obtained from these study respondents. The questionnaire instrument is used to collect the data from 152 employees from Iran Telecom Company. The finding of this study revealed a significant impact from factors that staff strength, innovation, and employees training on corporate social responsibility in Iran Telecom Company. It recommends for Iran Telecom Company to strengthen the innovation program at finding time and cost losses in all internal processes of the Company.