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  Published Paper Details:

  Paper Title

ROLE OF STRATEGIC HUMAN RESOURCE MANAGEMENT IN CSR: A CASE STUDY OF PHILIPS INDIA LIMITED

  Authors

  Dr. Manjari Manisha

  Keywords

SHRM, CSR, Human Asset, Workers, Drives.

  Abstract


Presently a-days associations are feeling the squeeze to speak to their partners and effective representatives about their developing worry for Corporate Social Responsibility instead of their attention on benefit boost. The principle challenge in this is to make human asset of partnership to understand that their organization has CSR objective incorporated with organization's business objective. This paper features the different systems which can be received by human asset office to include their representatives in CSR exercises. The information for the examination has been gathered through a structure survey of Philips India workers and handled with the assistance of different measurable instruments. The paper additionally illuminates the developing connection among SHRM and CSR, and catches the jobs that HRM play in improvement CSR exercises. Taking a gander at the province of Corporate Social Responsibility exercises in Philips India it might be proven that Strategic HRM choices and needs of the organizations urge workers to effectively take an interest in the CSR exercises of the firm, henceforth call for developing need to assess genuine drives for CSR in Indian setting. The examination hence presumes that if SHRM practices utilized deliberately, they can encourage and grease up compelling CSR activities.

  IJCRT's Publication Details

  Unique Identification Number - IJCRT2010224

  Paper ID - 199901

  Page Number(s) - 1686-1692

  Pubished in - Volume 8 | Issue 10 | October 2020

  DOI (Digital Object Identifier) -   

  Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882

  E-ISSN Number - 2320-2882

  Cite this article

  Dr. Manjari Manisha,   "ROLE OF STRATEGIC HUMAN RESOURCE MANAGEMENT IN CSR: A CASE STUDY OF PHILIPS INDIA LIMITED", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.8, Issue 10, pp.1686-1692, October 2020, Available at :http://www.ijcrt.org/papers/IJCRT2010224.pdf

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ISSN: 2320-2882
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Journal Starting Year (ESTD) : 2013
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ISSN and 7.97 Impact Factor Details


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ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
Journal Starting Year (ESTD) : 2013
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