Published Paper Details:

ABSTRACT Over the period of time, methods of seeking acquaintance on the best eventual commerce & management courses emerged and played constitutive role in the intellect of the post millennials. Circumstanstially the horizon of ambition and a sense of imperativeness are on high among them.post millennials are confident,ambitious,smartest and focused youth of our nation born between 1996 till today.They hunt up information for optimum education and courses to excel in competative world.So many educational institutions are across Bangalore city providing best opportunities to millennials and post millennials to help them choose the best course for their successful career. In this situation educational institutions must make post millennials and millennials aware on the best educational scopes on proposal.Here comes a situation were words of mouth (family,relatives, recommendations,colleges,websites,and newspapers,marketing strategies)were also found to be effective .An effort made in this emphirical paper is to find out the impact of marketing of educational services to the millennials and post millennials.the provision of extra curricular activities profile of lecturers,teaching practices, possibilities of future employment opportunities and better placement were high on the agenda.The research presented in this paper reveals intresting factores determining student decision on slecting management courses, placements in the institution. In this conclusion this paper would establish the impact factors of various marketing strategies on post millennials and millennials strategized by business schools enabling them to select among the best management programmes offerees in Bangalore.