Published Paper Details:

After the independence, when the green revolution started in India, Radio played a very crucial role in spreading the message of revolution. Radio proved to be a very potent medium as it reached out to the masses in various entertaining forms like �Chaupal�, �Gaon Ghar� etc. These programs helped the farmers to understand and adopt scientific and modern ways of farming for better productivity. Radio also reached out to the soldiers who were away from their homes and shows like �Fauji bhaiyon ke liye� proved to be very successful and are running till date. This is one of the reasons that Sri Narendra Modi Prime Minister of India conveys his messages through his �Mann ki Baat�on Radio once every month. Radio is medium through which messages are broadcasted to a larger audience living in different locations. Radio always play a very important role in lives of public. The functions of Radio include information, education, entertainment, persuasion, providing a platform for debate and discussion, national integration and promotion of communal harmony. The growth of technology has made Radio available at different platform through different communication tools. Radio always plays an important role in disaster management by educating the listeners about disasters; warning of hazards; gathering and transmitting information about affected areas; alerting the officials, relief NGOs and the public to specific needs; and facilitating discussions. Radio in recent years has helped sensitize listeners most effectively through forewarning and risk management. After the advent of FM Radio in urban areas, it became a very significant and liked medium for entertainment and information.