ISSN2320-2882
Impact Factor9.17
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CrossRefDOI
ESTD2013
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Paper Title
A Study of Diffusion of Digital Marketing in Rural Akola
Authors
Dipak Ramdas Kalaskar , Dr. Satya M. Mishra
Keywords
Digital Marketing, Rural Akola, Adoption, Awareness, Farmers, Youth, Rural Development.
Abstract
Digital marketing has become an important tool for communication, product promotion, customer engagement, and business growth. In India, digital technology is expanding rapidly through smartphones, internet services, and digital payment systems. However, many rural areas are still unable to use digital tools effectively for business purposes. Rural Akola is also facing a similar situation.
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IJCRT — journal style
"A Study of Diffusion of Digital Marketing in Rural Akola", IJCRT - International Journal of Creative Research Thoughts (www.ijcrt.org), ISSN:2320-2882, Vol.14, Issue 4, page no.k769-k776, April 2026, Available :https://ijcrt.org/papers/IJCRT26A4246.pdf
APA — 7th edition
Kalaskar, D. R., & Mishra, S. M. (2026). A Study of Diffusion of Digital Marketing in Rural Akola. International Journal of Creative Research Thoughts, 14(4), k769-k776. https://ijcrt.org/viewpaperforall.php?paper=IJCRT26A4246
MLA — 9th edition
Kalaskar, Dipak Ramdas, and Satya M. Mishra. "A Study of Diffusion of Digital Marketing in Rural Akola." International Journal of Creative Research Thoughts, vol. 14, no. 4, 2026, pp. k769-k776, https://ijcrt.org/viewpaperforall.php?paper=IJCRT26A4246.
Chicago — 17th, bibliography
Kalaskar, Dipak Ramdas, and Satya M. Mishra. "A Study of Diffusion of Digital Marketing in Rural Akola." International Journal of Creative Research Thoughts 14, no. 4 (2026): k769-k776. https://ijcrt.org/viewpaperforall.php?paper=IJCRT26A4246.
Harvard — author–date
Kalaskar, D.R. and Mishra, S.M. (2026) 'A Study of Diffusion of Digital Marketing in Rural Akola', International Journal of Creative Research Thoughts, 14(4), pp. k769-k776. Available at: https://ijcrt.org/viewpaperforall.php?paper=IJCRT26A4246
IEEE — numbered reference
D. R. Kalaskar and S. M. Mishra, "A Study of Diffusion of Digital Marketing in Rural Akola," IJCRT, vol. 14, no. 4, pp. k769-k776, Apr. 2026.
Vancouver — biomedical
Kalaskar DR, Mishra SM. A Study of Diffusion of Digital Marketing in Rural Akola. IJCRT. 2026 Apr;14(4):k769-k776.
AMA — 11th edition
Kalaskar DR, Mishra SM. A Study of Diffusion of Digital Marketing in Rural Akola. IJCRT. 2026;14(4):k769-k776. Accessed at https://ijcrt.org/viewpaperforall.php?paper=IJCRT26A4246
BibTeX — Zotero, Mendeley, LaTeX
@article{IJCRT26A4246,
author = {Dipak Ramdas Kalaskar and Satya M. Mishra},
title = {A Study of Diffusion of Digital Marketing in Rural Akola},
journal = {International Journal of Creative Research Thoughts},
volume = {14},
number = {4},
pages = {k769-k776},
year = {2026},
month = {April},
issn = {2320-2882},
url = {https://ijcrt.org/viewpaperforall.php?paper=IJCRT26A4246}
}
RIS — EndNote, RefWorks
TY - JOUR
AU - Kalaskar, Dipak Ramdas
AU - Mishra, Satya M.
TI - A Study of Diffusion of Digital Marketing in Rural Akola
T2 - International Journal of Creative Research Thoughts
JA - IJCRT
VL - 14
IS - 4
PY - 2026
SN - 2320-2882
UR - https://ijcrt.org/viewpaperforall.php?paper=IJCRT26A4246
SP - k769-k776
ER -
Issue
Volume 14 Issue 4,
April-2026
Pages : k769-k776
Article Information
- Pages
- k769-k776
- Published
- April 2026
- Registration ID
- IJCRT_307232
- Published Paper ID
- IJCRT26A4246
- Research Area
- Commerce and Management, MBA All Branch
- Author Type
- Indian Author
- Location
- India
- Peer Review
- Request Peer Review Report
- Licence
- CC BY 4.0 · Open Access
- ISSN & Impact Factor
- 2320-2882 · IF 9.17
- Downloads
- 101
- Permanent Link
- https://ijcrt.org/viewpaperforall.php?paper=IJCRT26A4246
- Published Paper PDF
- https://ijcrt.org/papers/IJCRT26A4246.pdf
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International Journal of Creative Research Thoughts
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2320-2882
ISSN
9.17
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No external funding was received for this study.
Conflict of Interest
The authors declare that they have no conflict of interest.
Acknowledgements
The authors would like to thank the reviewers and the editorial board of International Journal of Creative Research Thoughts for their careful reading and constructive comments, and all colleagues who supported the preparation of this manuscript.
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