ISSN2320-2882
Impact Factor9.17
UGC ParametersAligned
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CrossRefDOI
ESTD2013
Peer ReviewTransparent
AccessOpen
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Paper Title
Financial Awareness and the Adoption of Government Direct Retail Investment Schemes: Evidence from Retail Investors in Bengaluru
Authors
Mr.SRIDHARA M , DR SUDHA B S
Keywords
Financial Awareness; Financial Literacy; Retail Investors; Investment Behaviour; Government Securities; RBI Retail Direct Scheme; Financial Inclusion; Digital Financial Literacy; Investment Decision-Making; Investor Awareness
Abstract
Financial awareness is essential in influencing the investment habits of retail investors. Based on theories like the Financial Literacy Theory and the Theory of Planned Behavior, this research describes how awareness, mindset, and perceived control affect investment choices. Through government-supported initiatives like the RBI Retail Direct Scheme, individuals can engage directly in government securities markets without needing intermediaries.
This research explores how financial awareness influences retail investors in Bengaluru to adopt government direct retail investment schemes. The study relies on primary data gathered from 120 participants through a structured questionnaire. Statistical methods like percentage analysis, correlation, and regression were used to examine the data.
The results show a strong positive correlation between financial awareness and the uptake of these schemes, reinforcing the theoretical notion that increased knowledge results in improved financial decision-making. Nonetheless, elements like insufficient awareness, intricate procedures, and restricted digital literacy persist as obstacles. The research highlights the importance of focused financial education programs, streamlined investment procedures, and digital literacy initiatives to enhance participation in government-supported investment platforms.
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How To Cite
Choose the style your journal or department asks for, then copy it. Every version below is generated from this paper's own record.
IJCRT — journal style
"Financial Awareness and the Adoption of Government Direct Retail Investment Schemes: Evidence from Retail Investors in Bengaluru", IJCRT - International Journal of Creative Research Thoughts (www.ijcrt.org), ISSN:2320-2882, Vol.14, Issue 4, page no.b223-b227, April 2026, Available :https://ijcrt.org/papers/IJCRT2604153.pdf
APA — 7th edition
M, M. S., & S, S. B. (2026). Financial Awareness and the Adoption of Government Direct Retail Investment Schemes: Evidence from Retail Investors in Bengaluru. International Journal of Creative Research Thoughts, 14(4), b223-b227. https://ijcrt.org/viewpaperforall.php?paper=IJCRT2604153
MLA — 9th edition
M, Mr.SRIDHARA, and SUDHA B S. "Financial Awareness and the Adoption of Government Direct Retail Investment Schemes: Evidence from Retail Investors in Bengaluru." International Journal of Creative Research Thoughts, vol. 14, no. 4, 2026, pp. b223-b227, https://ijcrt.org/viewpaperforall.php?paper=IJCRT2604153.
Chicago — 17th, bibliography
M, Mr.SRIDHARA, and SUDHA B S. "Financial Awareness and the Adoption of Government Direct Retail Investment Schemes: Evidence from Retail Investors in Bengaluru." International Journal of Creative Research Thoughts 14, no. 4 (2026): b223-b227. https://ijcrt.org/viewpaperforall.php?paper=IJCRT2604153.
Harvard — author–date
M, M.S. and S, S.B. (2026) 'Financial Awareness and the Adoption of Government Direct Retail Investment Schemes: Evidence from Retail Investors in Bengaluru', International Journal of Creative Research Thoughts, 14(4), pp. b223-b227. Available at: https://ijcrt.org/viewpaperforall.php?paper=IJCRT2604153
IEEE — numbered reference
M. S. M and S. B. S, "Financial Awareness and the Adoption of Government Direct Retail Investment Schemes: Evidence from Retail Investors in Bengaluru," IJCRT, vol. 14, no. 4, pp. b223-b227, Apr. 2026.
Vancouver — biomedical
M MS, S SB. Financial Awareness and the Adoption of Government Direct Retail Investment Schemes: Evidence from Retail Investors in Bengaluru. IJCRT. 2026 Apr;14(4):b223-b227.
AMA — 11th edition
M MS, S SB. Financial Awareness and the Adoption of Government Direct Retail Investment Schemes: Evidence from Retail Investors in Bengaluru. IJCRT. 2026;14(4):b223-b227. Accessed at https://ijcrt.org/viewpaperforall.php?paper=IJCRT2604153
BibTeX — Zotero, Mendeley, LaTeX
@article{IJCRT2604153,
author = {Mr.SRIDHARA M and SUDHA B S},
title = {Financial Awareness and the Adoption of Government Direct Retail Investment Schemes: Evidence from Retail Investors in Bengaluru},
journal = {International Journal of Creative Research Thoughts},
volume = {14},
number = {4},
pages = {b223-b227},
year = {2026},
month = {April},
issn = {2320-2882},
url = {https://ijcrt.org/viewpaperforall.php?paper=IJCRT2604153}
}
RIS — EndNote, RefWorks
TY - JOUR
AU - M, Mr.SRIDHARA
AU - S, SUDHA B
TI - Financial Awareness and the Adoption of Government Direct Retail Investment Schemes: Evidence from Retail Investors in Bengaluru
T2 - International Journal of Creative Research Thoughts
JA - IJCRT
VL - 14
IS - 4
PY - 2026
SN - 2320-2882
UR - https://ijcrt.org/viewpaperforall.php?paper=IJCRT2604153
SP - b223-b227
ER -
Issue
Volume 14 Issue 4,
April-2026
Pages : b223-b227
Article Information
- Pages
- b223-b227
- Published
- April 2026
- Registration ID
- IJCRT_304847
- Published Paper ID
- IJCRT2604153
- Research Area
- Commerce All
- Author Type
- Indian Author
- Location
- Bengaluru, karnataka, India
- Peer Review
- Request Peer Review Report
- Licence
- CC BY 4.0 · Open Access
- ISSN & Impact Factor
- 2320-2882 · IF 9.17
- Downloads
- 139
- Permanent Link
- https://ijcrt.org/viewpaperforall.php?paper=IJCRT2604153
- Published Paper PDF
- https://ijcrt.org/papers/IJCRT2604153.pdf
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International Journal of Creative Research Thoughts
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2320-2882
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The authors would like to thank the reviewers and the editorial board of International Journal of Creative Research Thoughts for their careful reading and constructive comments, and all colleagues who supported the preparation of this manuscript.
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