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Paper Title
Perception and Satisfaction of Gen Z towards Food Delivery Applications: A Study with Reference to Chennai City
Authors
K. Abdul Haseeb , Dr. P. Mohamed Vaseem , Dr. B. Fuzail Ahmed
Keywords
Generation Z, food delivery apps, user satisfaction, app perception, value perception, digital consumption behaviour.
Abstract
The rapid rise of online food delivery (OFD) services has brought a significant amount of change in the younger generation, i.e., Generation Z's digital consumption pattern. The paper looks into how app perception and value perception can affect Gen Z users' satisfaction towards food delivery apps in Chennai City. Quantitative cross-sectional research design was used to collect empirical data from 173 usable respondents by means of a self-administered questionnaire and analyzed through SPSS and SmartPLS (PLS-SEM). Descriptive statistics indicate moderate levels of usage, heavy reliance on Swiggy and Zomato, and predominant motives in terms of time saving and convenience. The measurement model showed good reliability and validity, and the structural model showed that app perception and value perception have positive roles in satisfaction, supported by an indirect effect of value perception. The predictive strength of the model was high, explaining 68.8% variance in satisfaction. Examination of the interaction effects indicates that Gen Z satisfaction is more strongly influenced by technological experience and perceived value than by demographic differences. The findings provide practical insights for food delivery platforms in terms of improving user experiences, perceived value, and customized service offerings. Limitations, implications, and future research are presented.
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IJCRT — journal style
"Perception and Satisfaction of Gen Z towards Food Delivery Applications: A Study with Reference to Chennai City", IJCRT - International Journal of Creative Research Thoughts (www.ijcrt.org), ISSN:2320-2882, Vol.13, Issue 12, page no.b291-b299, December 2025, Available :https://ijcrt.org/papers/IJCRT2512159.pdf
APA — 7th edition
Haseeb, K. A., Vaseem, P. M., & Ahmed, B. F. (2025). Perception and Satisfaction of Gen Z towards Food Delivery Applications: A Study with Reference to Chennai City. International Journal of Creative Research Thoughts, 13(12), b291-b299. https://doi.org/10.56975/ijcrt.v13i12.298286
MLA — 9th edition
Haseeb, K. Abdul, et al. "Perception and Satisfaction of Gen Z towards Food Delivery Applications: A Study with Reference to Chennai City." International Journal of Creative Research Thoughts, vol. 13, no. 12, 2025, pp. b291-b299, https://doi.org/10.56975/ijcrt.v13i12.298286.
Chicago — 17th, bibliography
Haseeb, K. Abdul, P. Mohamed Vaseem, and B. Fuzail Ahmed. "Perception and Satisfaction of Gen Z towards Food Delivery Applications: A Study with Reference to Chennai City." International Journal of Creative Research Thoughts 13, no. 12 (2025): b291-b299. https://doi.org/10.56975/ijcrt.v13i12.298286.
Harvard — author–date
Haseeb, K.A., Vaseem, P.M. and Ahmed, B.F. (2025) 'Perception and Satisfaction of Gen Z towards Food Delivery Applications: A Study with Reference to Chennai City', International Journal of Creative Research Thoughts, 13(12), pp. b291-b299. Available at: https://doi.org/10.56975/ijcrt.v13i12.298286
IEEE — numbered reference
K. A. Haseeb, P. M. Vaseem and B. F. Ahmed, "Perception and Satisfaction of Gen Z towards Food Delivery Applications: A Study with Reference to Chennai City," IJCRT, vol. 13, no. 12, pp. b291-b299, Dec. 2025, doi: 10.56975/ijcrt.v13i12.298286.
Vancouver — biomedical
Haseeb KA, Vaseem PM, Ahmed BF. Perception and Satisfaction of Gen Z towards Food Delivery Applications: A Study with Reference to Chennai City. IJCRT. 2025 Dec;13(12):b291-b299. doi: 10.56975/ijcrt.v13i12.298286
AMA — 11th edition
Haseeb KA, Vaseem PM, Ahmed BF. Perception and Satisfaction of Gen Z towards Food Delivery Applications: A Study with Reference to Chennai City. IJCRT. 2025;13(12):b291-b299. doi:10.56975/ijcrt.v13i12.298286
BibTeX — Zotero, Mendeley, LaTeX
@article{IJCRT2512159,
author = {K. Abdul Haseeb and P. Mohamed Vaseem and B. Fuzail Ahmed},
title = {Perception and Satisfaction of Gen Z towards Food Delivery Applications: A Study with Reference to Chennai City},
journal = {International Journal of Creative Research Thoughts},
volume = {13},
number = {12},
pages = {b291-b299},
year = {2025},
month = {December},
issn = {2320-2882},
doi = {10.56975/ijcrt.v13i12.298286},
url = {https://doi.org/10.56975/ijcrt.v13i12.298286}
}
RIS — EndNote, RefWorks
TY - JOUR
AU - Haseeb, K. Abdul
AU - Vaseem, P. Mohamed
AU - Ahmed, B. Fuzail
TI - Perception and Satisfaction of Gen Z towards Food Delivery Applications: A Study with Reference to Chennai City
T2 - International Journal of Creative Research Thoughts
JA - IJCRT
VL - 13
IS - 12
PY - 2025
SN - 2320-2882
DO - 10.56975/ijcrt.v13i12.298286
UR - https://doi.org/10.56975/ijcrt.v13i12.298286
SP - b291-b299
ER -
Issue
Volume 13 Issue 12,
December-2025
Pages : b291-b299
Article Information
- Published In
- International Journal of Creative Research Thoughts — Volume 13, Issue 12, December 2025
- Pages
- b291-b299
- Published
- December 2025
- Registration ID
- IJCRT_298286
- Published Paper ID
- IJCRT2512159
- Research Area
- Commerce All
- Author Type
- Indian Author
- Location
- Tirupathur, Tamil Nadu, India
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- ISSN & Impact Factor
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- Published Paper PDF
- https://ijcrt.org/papers/IJCRT2512159.pdf
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