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Paper Title

FACTOR ANALYSIS APPROACH TO IDENTIFY THE FACTORS LEADING TO THE ADOPTION OF MODERN RETAIL IN INDIA

Authors

Tarunjit Singh , Dr. Kulwaranjit K. Mander

Keywords

Factor Analysis, Adoption of Modern Retail, Product Variety & Quality, Customer Convenience, Hassle Free Valued Shopping, Easy Self Service, Customer Value of Time, Store Ambience & Access to Store

Abstract

Retailing is an activity which is directed at consumers who either consumes goods and services themselves or makes it consumed by the family members but not used for any business trading or industrial use. The organized sector is expected to grow to $200 billion and account for 12-15% of retail sales by 2020. This growth potential has made the Modern Retailers more concerned about understanding the demands & shopping choices of customers and hence increased focus on making shopping experience better. This study examined a key issue pertaining to the identification of Factors influencing the adoption of Modern Retail. A primary survey based on 26 Items related to the Modern Retail shopping experiences was conducted on 486 customers contacted through Convenience Random Sampling in six cities of Punjab (India). The responses of customers were then analyzed through Factor Analysis; resulting in Seven Factors influencing the adoption of Modern Retail- named as- Product Variety & Quality, Customer Convenience, Hassle Free Valued Shopping, Easy Self Service, Customer Value of Time, Store Ambience & Access to Store.

How To Cite

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IJCRT — journal style
"FACTOR ANALYSIS APPROACH TO IDENTIFY THE FACTORS LEADING TO THE ADOPTION OF MODERN RETAIL IN INDIA", IJCRT - International Journal of Creative Research Thoughts (www.ijcrt.org), ISSN:2320-2882, Vol.6, Issue 1, page no.1372-1382, February 2018, Available :https://ijcrt.org/papers/IJCRT1802622.pdf
APA — 7th edition
Singh, T., & Mander, K. K. (2018). FACTOR ANALYSIS APPROACH TO IDENTIFY THE FACTORS LEADING TO THE ADOPTION OF MODERN RETAIL IN INDIA. International Journal of Creative Research Thoughts, 6(1), 1372-1382. https://ijcrt.org/viewpaperforall.php?paper=IJCRT1802622
MLA — 9th edition
Singh, Tarunjit, and Kulwaranjit K. Mander. "FACTOR ANALYSIS APPROACH TO IDENTIFY THE FACTORS LEADING TO THE ADOPTION OF MODERN RETAIL IN INDIA." International Journal of Creative Research Thoughts, vol. 6, no. 1, 2018, pp. 1372-1382, https://ijcrt.org/viewpaperforall.php?paper=IJCRT1802622.
Chicago — 17th, bibliography
Singh, Tarunjit, and Kulwaranjit K. Mander. "FACTOR ANALYSIS APPROACH TO IDENTIFY THE FACTORS LEADING TO THE ADOPTION OF MODERN RETAIL IN INDIA." International Journal of Creative Research Thoughts 6, no. 1 (2018): 1372-1382. https://ijcrt.org/viewpaperforall.php?paper=IJCRT1802622.
Harvard — author–date
Singh, T. and Mander, K.K. (2018) 'FACTOR ANALYSIS APPROACH TO IDENTIFY THE FACTORS LEADING TO THE ADOPTION OF MODERN RETAIL IN INDIA', International Journal of Creative Research Thoughts, 6(1), pp. 1372-1382. Available at: https://ijcrt.org/viewpaperforall.php?paper=IJCRT1802622
IEEE — numbered reference
T. Singh and K. K. Mander, "FACTOR ANALYSIS APPROACH TO IDENTIFY THE FACTORS LEADING TO THE ADOPTION OF MODERN RETAIL IN INDIA," IJCRT, vol. 6, no. 1, pp. 1372-1382, Mar. 2018.
Vancouver — biomedical
Singh T, Mander KK. FACTOR ANALYSIS APPROACH TO IDENTIFY THE FACTORS LEADING TO THE ADOPTION OF MODERN RETAIL IN INDIA. IJCRT. 2018 Mar;6(1):1372-1382.
AMA — 11th edition
Singh T, Mander KK. FACTOR ANALYSIS APPROACH TO IDENTIFY THE FACTORS LEADING TO THE ADOPTION OF MODERN RETAIL IN INDIA. IJCRT. 2018;6(1):1372-1382. Accessed at https://ijcrt.org/viewpaperforall.php?paper=IJCRT1802622
BibTeX — Zotero, Mendeley, LaTeX
@article{IJCRT1802622, author = {Tarunjit Singh and Kulwaranjit K. Mander}, title = {FACTOR ANALYSIS APPROACH TO IDENTIFY THE FACTORS LEADING TO THE ADOPTION OF MODERN RETAIL IN INDIA}, journal = {International Journal of Creative Research Thoughts}, volume = {6}, number = {1}, pages = {1372-1382}, year = {2018}, month = {March}, issn = {2320-2882}, url = {https://ijcrt.org/viewpaperforall.php?paper=IJCRT1802622} }
RIS — EndNote, RefWorks
TY - JOUR AU - Singh, Tarunjit AU - Mander, Kulwaranjit K. TI - FACTOR ANALYSIS APPROACH TO IDENTIFY THE FACTORS LEADING TO THE ADOPTION OF MODERN RETAIL IN INDIA T2 - International Journal of Creative Research Thoughts JA - IJCRT VL - 6 IS - 1 PY - 2018 SN - 2320-2882 UR - https://ijcrt.org/viewpaperforall.php?paper=IJCRT1802622 SP - 1372 EP - 1382 ER -

Issue

Volume 6 Issue 1, March-2018
Pages : 1372-1382

Article Information

Pages
1372-1382
Published
March 2018
Registration ID
IJCRT_183256
Published Paper ID
IJCRT1802622
Research Area
Management
Author Type
Indian Author
Location
Jalandhar, Punjab, 144001
Licence
CC BY 4.0 · Open Access
ISSN & Impact Factor
2320-2882 · IF 9.17
Downloads
1,265

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International Journal of Creative Research Thoughts Published by IJCRT Publication
2320-2882 ISSN
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© 2018 — Authors hold the copyright of this article. This work is licensed under a Creative Commons Attribution 4.0 International License and The Open Definition. This article is distributed under the terms of the Creative Commons Attribution 4.0 International License (CC BY 4.0), which permits unrestricted use, distribution and reproduction in any medium, provided the original author and source are credited.
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Declarations

Funding

No external funding was received for this study.

Conflict of Interest

The authors declare that they have no conflict of interest.

Acknowledgements

The authors would like to thank the reviewers and the editorial board of International Journal of Creative Research Thoughts for their careful reading and constructive comments, and all colleagues who supported the preparation of this manuscript.

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