Published Paper Details:

E-Commerce portals are now trending in India. It is growing everywhere, and customers are showing interest in using these portals effectively. There are so many portals which are unique in their features and the design of websites. The e-commerce has broken the technological and geographical barriers over the years and has got huge amount of success which many economical analyst and experts never predicted and still it must go a long way ahead in India. By integrating various online information management tools using Internet, various innovative companies have set up systems for taking customer orders, facilitate making payments, customer service, collection of marketing data, and online feedback respectively. These activities are collectively known as e-commerce or Internet commerce. Online shopping made it so easy for everyone with their product variations and simple ways to buy things. Both these big players made their own mark in India, but who is going to be ultimate winner or be the top one is going to be. A comparative study of Flipkart.com with one of the close competitors Amazon.com delivers the information about the different strategies to succeed in e-commerce market and different opportunities available in India.