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INTERNATIONAL JOURNAL OF CREATIVE RESEARCH THOUGHTS - IJCRT (IJCRT.ORG)
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ISSN Approved Journal No: 2320-2882 | Impact factor: 7.97 | ESTD Year: 2013
Call For Paper - Volume 12 | Issue 4 | Month- April 2024
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Published Paper Details:
Paper Title
A STUDY TO EXPLORE LINK BETWEEN VISUAL MERCHANDISING AND CUSTOMER ATTENTION.
Authors
ANITA VERMA
Keywords
Abstract
Contemporary retail has metamorphosed the technique of bestowing products and services to the customers. Visual Merchandising fusions an imperative protagonist in bestowing the inclusive assessment of the offline retail store that unmasks a variety in a visually alluring technique. The retailer implementations of approaches and preparations to attract clienteles at physical retail collections together with a Visual Merchandising method.
It originates an ambiance in the store that captivates the customers to attempt and grasp the products. The customer is knowledgeable concerning the product and is fascinated to stores to accomplish acquisitions in a systematized retail milieu Indian merchandising industry is intensifying its background knowledge with instantaneous development. When a purchaser is in the store, Visual Merchandising educates, makes available yardsticks, and kindles him to cause somebody to procure.
IJCRT's Publication Details
Unique Identification Number - IJCRT1134260
Paper ID - 213012
Page Number(s) - 755-757
Pubished in - Volume 2 | Issue 2 | May 2014
DOI (Digital Object Identifier) -
Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882
E-ISSN Number - 2320-2882
Cite this article
ANITA VERMA, "A STUDY TO EXPLORE LINK BETWEEN VISUAL MERCHANDISING AND CUSTOMER ATTENTION.", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.2, Issue 2, pp.755-757, May 2014, Available at :http://www.ijcrt.org/papers/IJCRT1134260.pdf
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ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
ISSN and 7.97 Impact Factor Details
ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
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